Content is the King. Keep adding new content
Search engines love fresh content. Search engines come to your website every 36-48 hours. Every time you post new content, search engines recognize it and store the data in their servers. Search engines will connect your website with relevant people based on the keywords used in the search query. To increase your website ranking, add content that is more relevant to your brand. Ensure the content will engage more local traffic. When people come to your website, they would want to know what others are thinking about you. Add client testimonials and talk about your happy customers. Create custom pages about your business or add your latest photo gallery to keep your website up to date.
Replace HTTP with HTTPS
A secure website is what any search engine expects. It’s what your users are looking for. A secured site will improve trust the users have on the brand and the website. Getting SSL certificate and switching to HTTPS can do that for you. You are not only enhancing your ranking but also increase your brand value. As we know, Google Chrome is the world's most used browser with a 58% market share. It keeps warning the website users that a particular site is not secure. Hence it is more vital for you to switch to HTTPS.
Is your website mobile friendly? Mobile is "The Present" of the internet, and you need to have a mobile-optimized site. Search engines like Google are rolling out its mobile-first algorithm. It would help mobile-friendly websites to rank better. With over 50% of search queries coming from mobiles and tablets, you need to have a responsive website.
Marketing automation acts like as a support system to your existing marketing team. It helps them to generate new leads, nurture them and drive more business. Marketing automation saves you a lot of time by improving the efficiency of your sales team. With automating all the marketing tasks, they can turn leads into customers. And customers into repeat customers.
SEO Friendly URL
Your URLs are often the first thing search engines, and customers will see when they come to your website. They are your building blocks. Getting URL structure right involves complex blend accessibility, usability and SEO factors. Your URL should incorporate some keyword research. It includes relevant terms close to the root domain. As a rule of thumb, ensure a user can understand what your page is about by looking at the URL. Hence, avoid including every single preposition or conjunction. Canonical Tags are a valuable piece of code when you have many versions of what is the same page. By adding a canonical tag, you can tell the search engine which one is your preferred version.
It is a must to have a detailed report of who is visiting your website. Don't limit yourself to the limited demographic information available in Google Analytics. By tracking your every visitor you understand your relevant audience better. You can follow how often they visit, and a lot more. With this data, you no more would have to wait for a user to contact you. You can take a proactive sales approach.
Give your business a new website
Technology and trends are changing almost every day. If you want to stay in the market, you need to keep your site updated. It can be outdated if it is more than couple years since your current website launched. Users follow the trend. They are less likely to buy from an old website giving your competitor an opportunity to steal your lead.
Choose RedTim to build your Business Website
Your Website Needs to Be Fresh. RedTim Helps You With Website Updates, So That You Can Relax.
Every time you create new content, you need to take care of many aspects such as the URL of the respective web pages, local SEO, published date of the updates and many more.
RedTim Business Website's algorithm is developed in such a way that every time you create any new update, a new URL is generated which gets tagged with your location and is SEO friendly. Each update is also tagged with the date so that when a crawler comes to your website, it can quickly identify the new update and gather information about it.
Mobile-Optimized Website is Not Negotiable
If your website is not mobile-optimized, then there are chances you are losing on many customers. Mobile-optimized websites are a mandate as most of the customers are using their mobile phones or tablets to browse search engines. Google is now rolling out its mobile-first algorithm which means the mobile-optimized website will rank better and hence convert.
RedTim business websites come with mobile-optimized templates which means every time you create a new update; the page is automatically mobile-optimized. So each time a user lands on your site, he will get the same user experience on all your pages.
Display Your Business Contact Details on Every Update and Increase Your Conversion Rate
Your conversion rate is a measure or the percentage of visitors that opt for your services or products on your website. Every page you create on RedTim business website will have your business contact displayed on it so that whenever a user looks at your new update, he can easily reach you from the same page.
Increase Your Visibility on Social Media With Every Update
Social media is gaining popularity and hence plays a vital role in the strategy of creating awareness about your business to your potential audience. Google and Bing have validated that Facebook and Twitter business profiles influence SEO results which make it mandate for you to post all your new updates on the social media channels.
RedTim understands the hassle of sharing each update on different social platforms which increases the possibility of missing out sharing on either of the channels. Each time you update your site with a new post or any information, it automatically gets posted to your social media sites that are connected to your site. You no more have to deal with the trouble of logging into multiple dashboards to share the same content.