Determining the right template is an indispensable decision for every restaurant owner. There are seemingly never-ending templates available to personalize to create a style, brand, and a vision starting from the features, customization options, user experience and so on. Though most of the templates available are easily adaptable, it can get quite overwhelming. There are many factors you may have to look at like the type of restaurant website you want to build, the budget you want to spend, different features you want to integrate and so on. Understanding the complexity, we have identified a few essential steps to help you pick a template that would suit your hotel website the best and create your unique online presence.
How to Pick a Perfect Template for Your Restaurant Website?
Before You Begin
Even before you start to explore different template options for your restaurant website, you need to understand that though you can switch to another template any time later, it would involve the same time and effort you would put for the first time. So, even before you decide on a template, brainstorm and determine the general features you want for your restaurant website. It would save you the cost and the money that you may spend on switching to an entirely new template. Also, having a clear picture of the essential features, you need on your website will help you to determine how your site would look like and find the right template.
Type of Layout and Design that Fits Your Needs
Once you have determined on the essential must-have features for your restaurant website, you would now need to plan the layout and the design of the template. Here are the five fundamental usability and design factors you may require to consider while picking the right website template for your restaurant.
The header of your restaurant website in the first thing people would notice when they land on your page. It is the first impression on your business and has to be perfect. There are numerous header styles to choose from - an image with text overlays, headers with videos, slideshows, or maybe just a simple logo image and primary navigation. Your websites' header design would determine what you want to communicate with your online visitors. Select a header style that would suit your restaurant website.
Content Width Design
Websites templates are mainly divided into two types: boxed width content layout and full-width content layout.
Boxed-width content layouts are the ones with a visible frame to both sides of the screen. It comes with the traditional professional look and hence is usually considered for the corporate website.
Full-width content layouts because of its modern and responsive features are more popular than Boxed-width content layouts. They are considered more creative as you quickly build a heavy-graphics restaurant website without much of a hassle.
The position of the logo on your website primarily represents your business goals. If the end goal of your website is to create your brand identity, then consider center placement of the logo. But, if you aim to focus on both your services and your brand, you should consider logo placement in-line with the menu bar.
Navigation Bar Design
Your websites navigation id not only the roadmap for your website but also would be the first tool a customer would use on your site. If people are not able to locate what they came for easy you, it may affect your user interaction. While picking a template for your restaurant website, ensure you to have a clean and straightforward menu along with its placement.
You can, in fact, list down all the primary pages in the order of importance. And, then create a drop-down menu where you can add the supporting pages. Furthermore, look for a template design that lets you customize your menu bars like the spacing, font size, and the position. A template with a horizontal top navigational bar would be a better choice as people are used to seeing the menu bar there. You can even pick a template where you could freeze your menu bar at the top of the web page in case you planning to have a single page website or a long page. Regardless of how far down your visitor's scroll they would be able to access your menubar.
Overall Usability and User-Experience
Let me ask you the fundamental question. Why are you creating a website for your restaurant?
Obviously, to boost the online presence and attract more people to your restaurant. But, is it enough just to create a beautiful website? No, right? A beautiful site will prove to be pointless if it isn't user-friendly. Choose a responsive template to give a seamless experience while booking a table to dine-in or order food online to your customers. If you want to rank well in mobile search results ensure an extraordinary experience customer experience without any formatting required on any device.
Information, Images, and eCommerce
A beautiful and elegant template is needed but simultaneously, ensure you are considering the overall purpose of your site. You would also have to pay attention to features you would want and the page type of each template.
Website templates commonly fall into the following categories:
Again it comes back to the same question - Why do you need a website?
Well, if not website, what are the possible options for people to know about your restaurant? Your site is the only online platform where you have complete control. You can share every information you want your customers to know from your business hours to who you are and your specialties. You can even engage people by offering restaurant discount coupon codes or more in return for their essential contact details like mobile number or an email address.
In a restaurant website, you would want to display the images food you serve and the services you offer. A template that is image-focused can help you create a site to showcase your photo gallery beautifully.
When people come to your website, they should be able to order the food online. A template that offers advanced features to display the food items you serve will make it easy for you customize and personalize to suit your business needs.
Get Started with the Right Website Template
Predefined dynamic template for your restaurant website can save the effort you may go through along with time, and money. Selecting the perfect template for your site depends on multiple factors, and we have covered most of them in this blog. Recognizing these factors while deciding on a template will help you focus on growing your restaurant business, instead of spending too much of your time on just making your website work the way you need.
How can RedTim help?
The RedTim websites for restaurants are a plug-and-play solution. We provide dynamic website templates that are built on the Location-based SEO technology. We help to boost the online presence of your restaurant in your area. All the templates are responsive giving a seamless navigational experience on all devices. We make it easy for you to provide an extraordinary experience to your customers on your restaurant website.